Published on August 11, 2021
Shopify and Magento tick most of the boxes when it comes to SEO. However, the most important thing to consider when it comes to eCommerce is whether or not a particular platform will increase your sales. This involves also looking at non-SEO factors such as cost, ease of use, security, customer supportServices provided to assist customers before, during, and after a purchase to ensure a positive expe..., and choice of payment gateways.
It is extremely important for eCommerce businesses to implement a strong SEO strategy that will help the website rank higher on search engine results pages. eCommerce businesses thrive or perish based on their ability to attract new customers, so a strong online presence is critical when it comes to increasing revenue.
Even so, SEO should not be the only consideration in your decision. You should also think about your overall business goals and objectives like shipping and processing and inventory managementThe process of ordering, storing, and using a company's inventory, including raw materials, componen.... Otherwise, you fall into the trap of going with a platform that seems to improve SEO but leaves you with a slew of new issues in fulfilling your increased orders.
When it comes to SEO, every eCommerce platform has its own sets of benefits and drawbacks. Both Shopify and Magento work very well with Google as they both have a variety of apps and plugins that make optimization a breeze. The challenge is in determining the benefits that fit the nature of your business.
Choose Shopify if you want infrastructure that is easy to scale, a high level of security, and a low level of difficulty. If you run a large eCommerce business that requires a lot of flexibility and have all of the technical skills in-house to manage the website yourself, Magento could be a good fit.
Once you've chosen a platform by determining which website features will be most beneficial to your company, evaluate your SEO strategy and goals. Our team at Bliss Drive can help you understand how to optimize your eCommerce website for search engines.
Check out our Shopify and Magento SEO services to get the most of these SEO-friendly platforms. You may also get our general eCommerce SEO services to reap the benefits of an excellent SEO strategy regardless of the eCommerce platform you choose.
